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Rachel Zegler’s London Play ALREADY in Trouble—Ticket Sales EMBARRASSING
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Rachel Zegler’s name might still be floating around Hollywood’s inner circles, but over in London? The reality is hitting like a cold front. Her big comeback, her stage reinvention, her Golden Globe-worthy theater moment is already circling the drain—and we haven’t even reached opening night. That’s right. Zegler’s highly publicized turn as Eva Perón in the upcoming production of Evita at the London Palladium is turning out to be less of a triumphant stage debut... and more of a humiliating wake-up call. One that’s written in glowing green across every single seating chart. Because if you check the official ticketing website—any date, any seat, any section—you’re greeted with the same glaring reality: nothing is sold out. Not one section. Not one date. It’s a sea of green. A complete and total wipeout. And in a venue that holds over 2,200 people, that’s not just bad. That’s EMBARRASSING.
This isn’t some scrappy little indie theater off the West End. We’re talking the London Palladium. The kind of venue where legends perform, where tickets usually vanish weeks—sometimes months—in advance. And yet, with just weeks to go before the curtain rises, Rachel Zegler can’t fill a single row, let alone a house. No last-minute rush. No fan frenzy. Just empty seats and brutal optics. And the worst part? The marketing team pulled every trick in the book—plastering her face next to buzzwords like “Golden Globe winner,” “Disney’s Snow White,” “The Hunger Games.” But none of it is working. The audience isn't biting. Not in London. Not for Zegler.
So while the industry keeps insisting she’s a rising star, the box office—and now the box office again, this time in theater—keeps screaming otherwise. If this is supposed to be the next big phase of her career, someone might want to double-check the script. Because the early reviews, at least from ticket buyers, are already in. And the verdict? Brutal silence.
Now, some defenders will claim theater is a different beast—that maybe Zegler just needs time to adjust to the stage. But let’s not kid ourselves. Theater, especially in London, is a meritocracy. If audiences believe you’re worth the price of admission, they show up. They don’t care about Hollywood hype or PR spin—they care about performance, presence, and authenticity. And what Rachel Zegler’s empty seating chart screams isn’t just lack of interest—it’s rejection. A polite but deafening “No, thank you” from an audience she clearly thought would be more forgiving than the internet. But unlike social media, where you can hide behind filters and handlers, the theater doesn't lie. And when every single performance of Evita remains wide open, with not even the cheap seats filling up, it sends a crystal-clear message: Zegler is not the draw she—or her team—believes she is.
Compare that to someone like John Lithgow. Running a separate show in London at the same time. Not a Marvel star, not trending on TikTok. But look at his ticket chart? Limited seats. Real demand. That’s what star power actually looks like. Zegler, on the other hand, is headlining a role as iconic and emotionally demanding as Eva Perón—and can’t even pull in enough buzz to sell out a Tuesday night. That’s not just bad business—it’s a PR disaster waiting to explode. And it begs the question: what happens when Hollywood’s chosen golden girl can’t even get theatergoers—arguably the most loyal, passionate entertainment consumers on the planet—to care?
It’s becoming painfully clear that Rachel Zegler’s entire career has been propped up by a fantasy—one cooked up in studio boardrooms and echo chambers. But in the cold, ticket-clicking reality of London theater? That fantasy is unraveling fast. Because no matter how many magazine covers they put her on or how many times they slap “Golden Globe winner” in bold letters, there’s one thing you can’t fake: a sold-out crowd.
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